Quit & Win

International Quit&Win Coordinating Centre — National Public Health Institute (KTL), Finland

Mannerheimintie 166, FIN-00300 Helsinki, Finland
The Quit&Win project is supported by WHO.

2–29 May 2004

International Quit&Win 2004

2–29 May 2004

International Quit&Win 2004 is a smoking cessation competition which will be held in May 2004 in some 100 countries world wide. For more information about Quit&Win in your country please contact your country Quit&Win organizer.

Adult daily smokers (and other tobacco users) who have smoked for at least one year can take part in the contest. They try to abstain from smoking and using tobacco products for a four-week period, from May 2 to 29.

The National Public Health Institute (KTL), Finland, has coordinated international Quit&Win campaigns every other year since 1994 in collaboration with the World Health Organization. The number of smokers participating in Quit&Win has rapidly grown from 60 000 in 1994 to nearly 700 000 in 2002. The next International Quit&Win campaign will be organized in 2004 with the target of involving up to one million tobacco users in 100 countries from all continents.

Campaign tasks

News

26.01.2005

Many of you have asked about the arrangements and preparation for Quit&Win 2006.

01.12.2004
Super Prize ceremony in Berlin November 25, 2004

Professor Pekka Puska presented the super prize of USD 10.000 to Karl-Heinz Evers in Berlin

24.06.2004

Regional prizes of USD 2.500 went to Togo, Sudan, Greece, Canada, India and China.

02.06.2004

The final number of participating countries is 73 with 80 different campaigns and 686 866 smokers.

26.05.2004

The Coordinating Centre asks every national organizer to report participant numbers.

12.05.2004

June 23rd 2004 in Kremlin Palace, Moscow

23.03.2004

The newest circular is available in the organizers' section.

08.03.2004

The NicCheck tests are on their way! Please read the following instructions.

19.01.2004

The organizers' section is being updated with international campaign materials, logos and pictures.

View all news

Rules and documents

English
16 December 2003

Press material

The rules section

Rules in short — The fifth International Quit&Win campaign will be organized in May 2004, with the actual starting point (=quit date) being on May 2, 2004.Criteria for participation — Quit&Win 2004 is open for all countries. Within the countries a collaborative coalition is encouraged for the implementation of the campaign.Entry form — Participants must register by filling in an entry form and send it to the local campaign centre no later than the quit day.Prizes — Each country arranges its own prizes, with emphasis on the main prize. The national draw will take place among eligible registrants.Implementation — The organizers shall distribute the entry forms to the potential participants using various channels.Optional supporters' competition — In addition to the core Quit&Win competition, an optional supporters’ contest can be organized for non-smokers.Optional Health Professionals' Competition — An optional contest for health professionals is recommended in connection with the core Quit&Win competition.Evaluation — A one-year follow-up study to assess the abstinence rates and to evaluate the campaign should be carried out by the participating countries.International Coordination — The International Quit&Win Coordinating Centre will perform the coordination of the campaign and of its international evaluation.Règlement du concours — Règlement du concours International Quit&Win 2004 — the French-language rules.

Campaign record

International Quit&Win from the 1985 North Karelia Project to the planned 2005 follow-up, as recorded on the campaign site.
YearMilestoneRecorded detail
1985North Karelia ProjectThe North Karelia Project starts to apply a smoking cessation contest, the Quit&Win, as a new method in its overall community-based anti-smoking work.
1986First national campaignThe first national Quit&Win campaign is arranged in Finland, combined with national stop-smoking television programs.
199413 countriesThe first international Quit&Win contest is organized within the WHO CINDI framework; some 60 000 participants.
199625 countriesThe second international contest.
199848 countriesOver 200 000 participants involved.
200069 countriesSome 430 000 participants.
200276 countriesAlmost 700 000 smokers take part.
2 May 2004Quit dateThe starting point of the fifth international campaign.
29 May 2004End of abstinence periodThe requested four-week abstinence period ends.
23 June 2004International drawKremlin Palace, Moscow, at the opening ceremony of the 3rd International Congress of the IUATLD.
25 November 2004Super prize ceremonyBerlin.
May 2005One-year follow-upThe planned follow-up survey to assess abstinence rates.